Software over the rainbow

9. It all comes down to output.

No matter how cool your computer rendering is, no matter how brilliant your essay is, no matter how fabulous your whatever is, if you can’t output it, distribute it, and make it known, it basically doesn’t exist. Orient yourself to output. Schedule output. Output, output, output. Show Me The Output.

Michael Mcdonough, en el imprescindible decálogo: Top ten things they never told me in design school.

Todos tenemos un cajón de geniales ideas, bocetos, proyectos, canciones, diseños, artículos, experimentos… Si no eres capaz de publicarlos, distribuirlos, y hacer que se conozcan, básicamente no existen. Orientate a publicar. Sácalos.

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